New trends in SEO Marketing for 2019
As a full service advertising, marketing and design agency, the Peppermint team is very aware of the importance of Search Engine Optimisation (SEO) for our clients. We have SEO experts working with us who know all the tricks and tools to ensure that our clients’ websites reach the top rankings in the shortest possible time, and you can be sure that if you are a Peppermint client that we will do everything to make sure you achieve and maintain a high Google ranking. SEO is changing in 2019 SEO is changing all the time and we’ve been looking at some of the SEO
Peppermint: The leading experts in expat marketing on the Costa del Sol, Spain
Reaching the expat market on the Costa del Sol is a challenge that Peppermint, a full service marketing, advertising and design agency, has solved with ease on numerous occasions, through a series of campaigns. There is a good reason for this: the Peppermint team is composed of native English speakers. That is one advantage, but there are others. The British and Irish form a substantial community within the expat market on the Costa del Sol, and we understand their cultures. This is a significant advantage: one that is arguably more important than speaking English. Our knowledge of these neighbouring cultures and
The Peppermint View: Marketing Trends in 2019
Peppermint is a full service design and marketing agency based in Marbella, Malaga offering a complete range of marketing services, including graphic design, web design, digital marketing, corporate identity, event management and much more, so we’re always keen to keep an eye on upcoming trends in the marketing sphere. We have noticed that there is a handful of key marketing trends likely to dominate in 2019, so let’s take a look at them and what they could mean for your business. A move away from traditional advertising For some years now, we have known that a shift has been occurring in what
Getting the short form ad right
Even people who work in marketing are tempted to skip ads that are forced on us when what we really wanted to do was read an article, or watch a music video. It’s even more tempting if you see the ad is more than 20 seconds long, and at length the option to hit Exit and skip the ad is available. However, with short form ads, which are typically no longer than six seconds, that option is not available, in which case, getting that short form advert exactly right is what is needed. Short form adverts present an opportunity to engage
Headline News: Peppermint Copywriting Service Solves Content Headache
Peppermint has just celebrated its 11th birthday. That’s good going in a Marbella marketing environment that has been hard hit by the recession. Apart from providing our clients with creative and professional creative design, web design, corporate branding and marketing strategy expertise, we also produce copywriting that dots all the i’s and crosses the t’s. Around the world, clients have woken up to the fact that they need skilled copywriting services to sell their brand. The rise of content marketing and the increase in web-based marketing and advertising campaigns, not to mention the social media channels that need a constant feed
Tips for Creating Social Media Graphics that Fizz!
What makes you read a blog post or anything for that matter? Writers would love to think that it’s the attention-grabbing headline, but really it’s the picture that every reader looks at first, and if that’s enticing enough, then your blog is more likely to be read. It’s sad, I know, for writers who have spent time crafting stunning content, but you need a compelling graphic to make sure readers get to that amazingness. If you get the right combination of image and text, it’s like a one-two knockout punch. So here are a few tips to make sure your graphics
The Experts’ Guide to Hiring a Content Creator
At Peppermint Design and Marketing Agency we love Newscred. These guys do a great job of keeping us up-to-date in Spain with what’s happening in the digital media and marketing world. This week we spotted a typically ‘on trend’ story that looks at the job of a content curator and gets the views of a few digital media experts about what qualities a person needs for the post. Content curator is a pretty new job description and it opens up a world of opportunities for professionals with a specific set of skills. Some companies have made the decision to split the