Peppermint is a full service design and marketing agency based in Marbella, Malaga offering a complete range of marketing services, including graphic design, web design, digital marketing, corporate identity, event management and much more, so we’re always keen to keep an eye on upcoming trends in the marketing sphere. We have noticed that there is a handful of key marketing trends likely to dominate in 2019, so let’s take a look at them and what they could mean for your business.   A move away from traditional advertising For some years now, we have known that a shift has been occurring in what

Even people who work in marketing are tempted to skip ads that are forced on us when what we really wanted to do was read an article, or watch a music video. It’s even more tempting if you see the ad is more than 20 seconds long, and at length the option to hit Exit and skip the ad is available. However, with short form ads, which are typically no longer than six seconds, that option is not available, in which case, getting that short form advert exactly right is what is needed.   Short form adverts present an opportunity to engage