Social media engagement is the amount of interaction other users on social media have with your brand, which is usually done through either commenting, tagging you, or sharing one of your posts. It's one of the gold standards for measuring social media effectiveness, and having high engagement means you're more likely to reach a larger audience and, hopefully, make more sales. Here are six quick tips on boosting your social media engagement if you're struggling.   Add Visuals Adding visual content to your social media posts is one of the most sure-fire ways to quickly boost engagement. People are increasingly likely to watch

Social media marketing is on the rise and plays an ever-increasing role in any business’s digital marketing strategy. It’s a crucial step in engaging your target consumer, building your brand and increasing your business’ economic bottom line, no matter what industry you are in or what your product happens to be.   There are many social media platforms out there, including Instagram, Facebook, YouTube, Instagram, LinkedIn, Snapchat, Pinterest, Digg, Blogger, Reddit, Wikis, and Stumbledupon. And one of the greatest aspects of all of them, and quite possibly why they became so popular in the first place, is that they’re a free form