How To Get More Clicks Part 2
In the first part of this blog topic about how to get more click-throughs for your social media posts and blogs we looked at the typical social media experience and the basic rules for constructing a headline that draws your clients/customers in to read more and engage with your posts. Engagement essentially means taking some form of action, whether it is reading more, liking, sharing or retweeting. The aim of your headline is to get people to click on your link. Different channels have different needs. You can write a lot more on Facebook and Google+ than on Twitter. On
How To Get More Clicks Part 1
Social media is all about engaging people. Many people who use social media seem to believe that it’s about the number of followers that you have, and certainly it’s quite intimidating to go to a Twitter profile and note that the business or individual has 63,000 followers and only follows about 63 people. However, business users are becoming more aware that it’s not enough to have a large following; your followers who for “one time only” engage with your site by clicking “Follow” or “Like” and then do nothing more. We’ve all done that! Most of us have pages in
A Web Design Trend
Peppermint Spain is a full service advertising and marketing agency in Marbella on the Costa del Sol and one of the services we offer clients is web design. We’ve got a hotshot web design team, SEO experts, programmers and content providers. We like to keep abreast of trends in web design so that we can provide our clients with creative concepts that keep their website fresh and on trend. One of the latest creative trends in web design that we’ve noticed is what the industry calls “immersive web design.” If you’re wondering what that might mean, it refers to the fact
Google+ Business Page – 5 Tips To Get More Followers
Having a Google+ business page has joined the list of required social media channels. However, many business users are mystified about how to use Google+ effectively and what techniques are needed to attract more followers to their Google+ page. Peppermint, with some help from social media Queen Kim Garst and respected information source Social Media Examiner, have compiled a Top 5 Tips for a Google+ business page strategy. Because Google+ has had some social media producers scratching their heads, many business users started off with this new social media channel by taking a “post it and let’s see,” approach. Unfortunately, this doesn’t
Five Secrets of Sparkling Website Copy
Entrepreneur.com is one of Peppermint’s trusted sources for keeping up to date with what’s trending. It’s a reliable provider of eye-catching content and it invites a bunch of experts to share their insights with its readers. So, when a link to an article about the secrets of making your web copy ‘pop’ dropped in the mailbox, we thought it would be worth reading and sharing with our clients. Rebecca Rubin, founder of The Pursuit of Fabulous shares her insights into making your website copy sparkle like an entertaining dinner guest. As she points out, you don’t want your content to be
