By now, whether you love them or hate them, you've probably noticed that hashtags are a part of our online lives now. And that goes double for businesses or brands looking to keep or boost their online presence But what exactly are these seemingly-random snippets of words or phrases that are popping up everywhere online and (perhaps more importantly) how can you use them to your business's advantage? Technically, hashtags are the combined word or phrase that follows the # symbol (called a hash sign in the UK or pound sign in the USA) in an online text that lets users